The basics of writing a digital strategy

Charity Digital as always has brought out a super helpful guide on 'How to create the perfect digital strategy' through judging current capabilities through a skills audit, conducting user research, establishing goals, and writing and editing.

They have produced a helpful 1-hour webinar on this topic which you can watch below.

https://youtu.be/JJP5_sv1F7Y

Alternatively, head to their news article here where you can read a step-by-step breakdown of the process you need to undertake in order to write and implement a digital strategy. The key steps are:

1. What is a digital strategy?

2. What are the benefits of a digital strategy?

3. Understand your starting position

4. Keep track of digital trends

5. Define user needs

6. Establish your goals

7. Actually write the strategy

8. Review, revise, re-write