Cultivating Support: Engaging Donors and Trustees for Non-Mainstream Causes
Thu 06 Jun
|Webinar
For causes outside of the mainstream, charities and not-for-profits that face challenges with cultivating tangible support.


Time & Location
06 Jun 2024, 12:00 – 13:00
Webinar
About the Event
For causes outside of the mainstream, charities and non-profits face challenges with cultivating tangible support. Without skin in the game, potential donors or trustees can be hard to reach and engage.
Join us for a webinar addressing how to drive engagement with sensitive and less mainstream causes. Attracting support for these vital causes requires a more nuanced approach than traditional fundraising strategies.
We will delve into similar challenges in other sectors to find practical approaches to building meaningful connections with causes that may not be widely understood or easily embraced by the public. We'll look at how to foster trust, overcome stigma, drive affinity and leverage digital to create experiences for potential supporters that they never expected.
Mo Morgan, Senior Strategist at Great State: Mo Morgan is a senior strategist, with two decades’ experience leading cross-functional teams on high-profile projects. As lead strategist at Great State, Mo works…
