How to Market Fundraising Events

Fundraising events have always been a vital revenue source for charities, even, if not especially, during times of economic uncertainty. They survived the restrictions of the pandemic and came back stronger, with more than half of charities expecting a rise in income from fundraising events in 2023.

The appetite for fundraising events remains high among the public. The challenge for charities is maintaining this momentum, making sure fundraisers have tools, information, and impetus to boost their fundraising efforts.

In this webinar, we share tips for charities on how to market their fundraising events, from creating partnerships with other organisations to creating outreach packs to help fundraisers reach their targets. We will cover everything from social media and paid advertising to email marketing and stewardship.

Attendees can expect to learn:

• The newest fundraising event trends
• How to promote your event on social media and other channels
• What to include in your event marketing plan